For our target market, we won’t really be aiming at anyone specifically. Our city of Tulsa is a very diverse place. As far as race, our population is 52% white, so we will be aiming for them, but the rest of the city is very diverse with many races. As for age, our average is about 38. So we will be aiming for middle aged parents with kids so we can pack our stadium. 76% of the population lives very centrally in Tulsa and that’s where we will be building our stadium so many of our fans will not have to drive far so that we can attract a lot of fans.
A city that closely resembles Tulsa is Kansas City. They have roughly the same demographics as us so we can closely relate to them. Their average age is 35 years old and ours is 38, and since they are able to pack their stadiums every game we believe we will be able to do the same. The city of Tulsa also loves to attend college games as they are able to pack nearby college games, and since we hope to be more mainstream, we will be able to have all those fans of college to unite and come to our organizations on Sundays.